What ChatGPT recommends: website builders
Asked 6 times in Sept 2026, ChatGPT named Squarespace in 6 of 6 answers, Wix in 6 and Shopify in 6. Three brands appeared in every answer.
Checked Sept 23, 2026
- Squarespace 6 of 6
- Wix 6 of 6
- Shopify 6 of 6
- WordPress 3 of 6
- Hostinger 2 of 6
Cited most: squarespace.com, shopify.com, wix.com
Every brand ChatGPT named
| Brand | Answers | Named first | Average position |
|---|---|---|---|
| Squarespace | 6 of 6 | 3 | 1.5 |
| Wix | 6 of 6 | 3 | 1.7 |
| Shopify | 6 of 6 | – | 2.8 |
| WordPress | 3 of 6 | – | 4 |
| Hostinger | 2 of 6 | – | 5 |
Position is the order a brand first appears in an answer. 1 means it was named first.
The websites ChatGPT cited
ChatGPT attached 6 different websites to these answers. These are the ones it used most. If you want to be named, these are the pages to be on.
| Site | Publisher | Answers citing it |
|---|---|---|
| squarespace.com | Squarespace | 6 of 6 |
| shopify.com | Shopify | 5 of 6 |
| wix.com | wix.com | 5 of 6 |
| support.squarespace.com | Squarespace Help | 4 of 6 |
| techradar.com | TechRadar | 2 of 6 |
| fitsmallbusiness.com | Fit Small Business | 1 of 6 |
The questions we asked
- "What is the best website builder for a small business?" (3 runs)
- "Should I use Squarespace, Wix or Shopify for my business website?" (3 runs)
Asked twice, the same question kept about 93% of its brands and 60% of its cited sites.
Ads
We saw no ads in these 6 answers. That is expected: ChatGPT shows ads mainly to logged-in Free and Go users, and we ask logged out. See who sees ChatGPT ads.
Read one of the answers
"What is the best website builder for a small business?"
For most small businesses, Wix is the strongest all-around choice right now. Independent 2026 testing puts Wix near the top for its combination of ease of use, flexibility, AI tools, SEO, and built-in business features. Here’s how I’d think about the main options: Builder Best for Typical starting price* Wix Most small businesses; services, local businesses, consultants ~$17/mo Squarespace Beautiful, professional service/portfolio sites ~$16/mo Shopify Businesses primarily selling products online ~$29/mo WordPress Maximum flexibility, SEO, and long-term customization Varies Hostinger Keeping costs especially low ~$4/mo *Annual-billing starting prices; prices and features can change. My practical recommendation Choose Wix if you want to build the site yourself without technical expertise. It includes hosting, templates, AI site creation, SEO tools, forms, marketing features, scheduling, and payment/e-commerce capabilities. Its current plans start around $17/month, with Core around $29/month when billed annually. Choose Squarespace if the visual appearance of your website is particularly important—e.g., photography, design, consulting, professional services, restaurants, or creative businesses. It has strong templates and built-in SEO, marketing, commerce, and AI features. Choose Shopify if selling products is the core of the business. Its strength is much more in e-commer
Common questions
What does ChatGPT recommend for website builders?
Asked 6 times in Sept 2026, ChatGPT named Squarespace in 6 of 6 answers, Wix in 6 and Shopify in 6. Three brands appeared in every answer.
Which websites does ChatGPT cite for website builders?
The sites cited most often were squarespace.com (6 of 6 answers), shopify.com (5 of 6 answers), wix.com (5 of 6 answers).